Samantha Chow Jia Ern, http://malaysia.msn.com, Updated: Thu, 16 Jul 2009 05:31:05 GMT
Updating the classic Nike design, the Nike Sportswear team conjured technological innovations and re-mastered performance and design of the original Nike Air Max 1 to create the newly released Nike Air Maxim.
Fusing the Nike heritage with innovative design and technology to entwine sports and style, the Nike Air Maxim is one of eight products of the Nike Sportswear Autumn/ Holiday 2009 Collection.
Built to focus on lightweight stability and cushioning, the result of a mere 10.1 ounces is a staggering 66% weight reduction from the original. Now that’s what we call light! Several new key features contributes to this new lightness - the innovative Acespan Mesh, a lightweight material which reduces weight while creating an upper that moves with the foot but is stronger than ever, a three-piece injected Phylon midsole optimising cushioning and support, as well as the use of lightweight screen-printed Swoosh design trademark and eyelet detail, further reducing the overall weight.
Like its heritage, the Air Maxim still features its trademark suede heel counter and rand in original Sport Red.
The new Nike Air Maxim range is available at all Nike stores from July 2009.
This gallery is also available at this link: http://lifestyle.malaysia.msn.com/Wellbeing/Fitness/photos.aspx?cp-documentid=3460143
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